Wildfire

Stop Upgrading.
Start Reinventing

AI isn't just a tool. It's the engine for your whole business moving forward. At Wildfire, we don't layer AI over old processes - we rebuild your growth, edge, and efficiency with AI at the core.

Ready for the new advantage?

Why Wildfire?

AI-native Wins. Legacy Gets Left Behind

Don't waste time on pilots or incremental fixes. Wildfire partners with businesses who want more than optimization - they want AI to become their new operating system. We'll help you make bold, focused changes that drive real transformation, not scattered experiments.

What We Do

Strategy Meets Build. Fast

AI Reinvention Sprints

Discover where AI can reshape your model and build moats competitors can't cross

Workflow Redesign

We rebuild critical processes from scratch - zero-based, agent-led, and built for speed

AI Operating Models

Architect your governance, roles, and data to scale and own your future

Why Now?

AI-Native Challengers
Move Quick.
Will You Keep Up?

The market isn't waiting. Early movers double down on workflows, data, and speed - leaving legacy players behind. Our 90-day roadmap gets you from ambition to real outcomes, before the window closes.

4 S Identifier for AI Wins

Stupid
Slow
Silos
Status quo

If you're hunting for real AI impact, don't start with fancy models - start with the mess. Find the work that feels Stupid, runs Slow, lives in Silos, or smells like pure Status quo. That's where AI stops being a buzzword and starts printing you unfair advantage.

AI Vision
AI Future

Your Company's Collective Consciousness

Imagine if every question in your company hit the same always-on brain - one place that knows your customers, your processes, and your playbook, and gets smarter with every interaction. This Collective Consciousness cuts through silos, keeps decisions aligned, and turns scattered know-how into a living system your whole organization can tap into in real time.

You've got questions.

We've got answers.

What is Wildfire? +

Wildfire is a collective of strategists, designers, and entrepreneurs that partners with organizations to design, build, and launch business models, products, and services using AI-native methodology and user-centric innovation approaches.

What services do you offer? +

We provide strategy consulting for innovation and AI transformation, custom product and service design, business model development, leadership acceleration for AI-readiness, and market validation tools.

What makes your approach unique? +

Unlike traditional consultancies, Wildfire uses an unbiased, platform-agnostic approach, combining design thinking, lean startup, and agile methods with robust, measurable outcomes, focusing on feasibility, viability, and desirability.

How do you deliver results? +

We rapidly prototype, test, and refine innovation concepts, leveraging AI-driven analytics, direct observation, and market data for decision-making, ensuring actionable strategies and validated outcomes.

Can you help with business model innovation? +

Yes, Wildfire specializes in helping organizations rethink, redesign, and accelerate business models to create new value and stay ahead of market trends and customer needs.

What is your process for product development? +

The process includes identifying opportunities, user-centric research, ideation, prototype development, experiment-based validation, and go-to-market strategies. All tailored to client KPIs and use case goals.

How does Wildfire protect my data? +

Wildfire uses encrypted connections, strict access controls, and hardened cloud infrastructure to protect your data at rest and in transit, following industry best practices for SaaS security and change management.

Where is my data stored? +

Customer data is hosted in reputable cloud data centers with strong physical and network security controls, located within major European regions to support latency and compliance needs.

AI brains + build muscle

From first ideas to live automations with a tight, execution-focused team - led by a duo driven by experience and curiosity, turning complex challenges into clear, AI-powered solutions.

Lars Richter

Lars Richter

AI Strategy / Workshop

+20 years experience in tech, strategy, digital solutions and communication. Worked with clients such as Carlsberg, Royal Copenhagen, Red Bull, Toyota, Hewlett Packard and TV 2 Denmark

Asger Teglgaard

Asger Teglgaard

AI Architect / Builder

+10 years experience as the go-to guy for setting up and optimizing company tech tools. Gone from Business Developer to Builder in the new AI age to turn challenges into clarity with a deep business understanding

Europe Map - Denmark at the heart

HQ in Silicon Valhalla

We're based in Denmark, but are Europeans by heart and work with companies and organizations across the continent - either remote, hybrid or on site. You choose which model works best for you.

Let's talk →